OLX Jobs is a job search service, that uses ‘people to people’ approach. The majority of published job openings are meant for ‘blue collars’: cooks, builders, mechanics, cleaners.
Getting a job using the service is simple and easy. Call an employer directly, and that’s it. No need to write a resume or go through a five-stages interview. It’s a perfect service for blue-collar jobs. And it doesn’t matter if they’re looking for a long-term, temporary or even occasional job. The important part is, they can make one phone call and next morning they are in the new workplace.
Challenge
To remind that finding a job on OLX is simple, easy, and quick. To keep the fun vibe of a previous campaign.
Solution
We’ve combined an entertainment that is beloved by our audience and the simplicity of finding a job on OLX. And by doing that, we’ve got karaoke!
We have written our own track, that sticks with you for a few days. Finding a job on OLX is as easy as to pet a cat. Or as to order lunch. Or as to say hi to someone. It’s so nice and simple that even when you’re at work, you’re a star and you’re singing like a star in the disco ball beams.
MAKING-OF
OLX Ukraine
head of jobs category — Mariia Abdullina
brand marketing team lead — Dasha Ischenko
marketing brand manager — Oleksandra Kravchenko
FEDORIV
NO STARS
Director — Eugeniy Gozheyshiy
DOP — Eugene Gubrenko
1st AD — Anastasiia Soviak-Krukovska
Executive producer — Ivan Krutous
Producer — Kostya Galyko
Producer assistant — Evelina Bialaja
Producer designer — Katya Berlova
Stylist — Dina Golubeva
Make up — Marina Zhylova
Casting — MaMa Casting
Production manager — Anton Vakulenko
Post-production — Coffeepost post production
Edit — Artem Kobets
Color grading — Olga Korzhynska
Music — Oleksandr Lytvyn
Sound mixing and mastering — Oleksandr Pustarnakov
Making of — Eugeniya Bondarenko
Location service — AT POINT
Special thanks to Natalia Yurchishyna